The exercise can be found in the original on Zanna Starr's lovely blog, where her directions for it are as follows:
"For the 5W's and an H exercise, we use one Tarot card to answer the questions Who? What? When? Where? Why? and How? As an additional requirement, each answer can be only one phrase or sentence. The idea is to respond intuitively, without a lot of description or explanation."
Thoth Tarot - Emperor
A strong, disciplined fellow. An authority figure, a leader who knows exactly the bounds of his duties and responsibilities. A person who is always organized, who has iron-will, who follows through on his commitments. A father figure.
Inflexible rules, laws, requirements. Ambition, assertively followed through. Leadership skills, management. The strength to make difficult decisions. Obligation. The social contract. Power - personal and institutional. Masculinity. Order and discipline, of others and of the self.
A time when a firm hand is needed. A time to be decisive. A time to charge into action. A time when you need one person firmly in control, acting swiftly. When everything must be put in its proper ordered. When stability and security are the priorities of the day.
At the top - in the throne room, in the penthouse suite, in the CEO's office. A place where chaos must be put to rest. A place with a firm history of tradition. Where a leadership vacuum waits to be filled. The 'old boy's club', the house of the patriarchy. Where there is fire to be mastered.
Because freedom and creativity can only take you so far without discipline, without follow-through, without some focus and guidance. Because everyone is beholden to someone. Because sometimes authority is what is needed to make sense of the chaos. Because sometimes, even when it isn't needed, a person like that can take command through sheer force of personality. Because most people want some kind of stability, even at a price.
In a discipline, organized, methodical manner. Following a set schedule, a routine. Listening to a set of directions. Aggressively, assertively when necessary, with force. Sticking to the rules, the established way of doing things. Driven by external obligation. Straight-laced. With a crack of the whip, when necessary. With just a bit of fear.